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3 DITA Customization Frameworks for Building Personalized Content

Customization in DITA is a helpful ally, but knowing how, when, and when not to use certain DITA customization frameworks is vital to implementing them effectively.

Join Scott Abel, The Content Wrangler, and Mike Rice, Customer Success Manager at Heretto for this free webinar that looks at key DITA customization frameworks and how they can be used to build personalized content.  

One of the best capabilities of DITA is customization. There are so many ways to tailor DITA to your organization’s needs. Admittedly, knowing where to start can be challenging. Thus, choosing customizations to fit your organization’s goals is vital to successfully building personalized content.

Mike will discuss three such DITA customization frameworks, when to use one over the other, and certain things to avoid throughout the implementation process.



Presenter: Mike Rice

Customer Success Manager, Heretto

Mike is a user-centered professional with over 20 years of experience in technical communication, and a tested eye for transforming how information is managed. He’s thrilled to be supporting information professionals using Heretto, and to help them focus on their content, its meaning, its value, and its connections.

Mike is a general malcontent who hopes one day to be promoted from Assistant Apprentice Shepherds’ Helper to Scissors Grinder.

Host: Scott Abel

Founder, CEO, Chief Strategist, The Content Wrangler

Known affectionately as The Content Wrangler, Scott Abel is an internationally recognized global content strategist who specializes in helping organizations deliver the right content to the right audience, anywhere, anytime, on any device, and in a language. Scott is the Founder, CEO, and Chief Strategist at The Content Wrangler, Inc.

About the Presentation

Multi-product companies have myriad choices when it comes to selecting a customization framework. The one you choose will allow you to scale content for your product and service offerings easily or face you with changing your approach at some point in the future.

How do you choose a Customization Framework that makes sense for your organization? This discussion will describe three common DITA customization frameworks, the advantages and disadvantages of each, and when to consider combining approaches.  

Attendees will learn: 

1) 3 DITA customization frameworks
2) When to use one approach over another
3) Pitfalls to avoid when implementing your framework

We look forward to seeing you there! 


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